Not more businesses. The right ones.
Bookr helps you find the businesses with the most potential, prepare every single conversation and build a sales process that gets smarter with every customer you win.
Start with Bookr
Sales far too often starts in a spreadsheet.
Lists have to be cleaned up. Contacts move on. Companies change. New information has to be gathered by hand, often by checking each business against Proff.no or other sources one at a time. Pitches are written from scratch.
The result is that salespeople spend much of the day on admin instead of selling.
Bookr automates the groundwork, so the team spends its time on the customers that actually matter, in one system instead of jumping between several.
From every business in Norway
to the customers that matter most.
Describe who you want as a customer
Tell Bookr which businesses you want to work with. AI analyses your company, your website and the customers you already succeed with.
Find the businesses that fit
Bookr analyses businesses and ranks the ones that suit you best.
Be ready before the first contact
Up-to-date company information and relevant news are gathered automatically. AI suggests an email or a call script, so you come to the conversation well prepared.
Work efficiently all day
Call lists are generated automatically, outcomes are logged in one click, and meetings are booked straight into the calendar, with no jumping between systems.
The more customers you win, the smarter Bookr gets.
Bookr learns continuously from your own sales work. As you win new customers, the system recognises which businesses, industries and patterns actually lead to deals for you specifically, and uses that to prioritise better the next time you look for new prospects.
That means less searching, better prioritisation and more relevant meetings, built on your own track record rather than someone else's.
Built for companies that create growth.
In-house sales teams
Find the right customers and work more efficiently, without switching between systems to prepare for every conversation.
Meeting booking agencies
Manage several clients from one platform, with separate candidates, pipeline, statistics and customer overview for each of them.
Sales and CRM agencies
Build, manage and improve the sales work across all of your clients, from the same place.
Everything in one place.
Bookr brings together AI search, candidates, AI scoring, automatic enrichment, news, AI pitch, call lists, calendar, meeting booking, customer cards, contracts and invoicing, so you never have to switch systems to get through the day.
From yes to customer.
Bookr does not have to stop at a booked meeting. If you want to own the whole journey yourselves, whether the next step is a proposal or a pilot, you can carry on in the same system all the way to a signed customer:
- 1Create the contract straight from the customer card, using templates instead of starting from a blank page.
- 2Send the contract for digital signing, and follow its status along the way: sent, opened, signed.
- 3The contract is filed automatically on the customer card once it has been signed.
- 4Create the first invoice from the same customer, with no double entry.
Contracts and invoicing are not new chapters. They are the end of the same story.
Start with the right businesses.
Bookr is the way into Capassa Insight, built to find, prepare and book meetings with the businesses that actually have potential.
Start with BookrFrequently asked questions
Do I still have to research every business myself, the way I do today?
No. Bookr gathers up-to-date company information and relevant news automatically, instead of you having to check each business by hand against Proff.no or other sources. You do not need to spend time on research before getting in touch — the information is already there when you need it, and AI can suggest a starting point for an email or a phone call.
How does Bookr know which businesses are a good fit for us?
You tell Bookr which businesses you want as customers, and AI analyses your company, your website and the customers you already succeed with today. Based on that, Bookr ranks the businesses with the most potential for you specifically, instead of leaving you to search through long lists to find the right ones.
Does Bookr learn from other customers' data, or only from ours?
Only from your own. Bookr learns from your own sales work — which businesses, industries and patterns actually lead to deals for you — not from other customers' data. That means the prioritisation Bookr gives you is built on your own track record, not on general industry statistics that may not hold true for your business.
Can meeting booking and sales agencies use Bookr for several clients?
Yes. Bookr is built to manage several clients from one platform, with separate candidates, pipeline, statistics and customer overview for each of them. You switch between clients in a few clicks, without logging in and out of separate accounts, so the work for each one stays separate and easy to follow from the same place.
Do we have to buy all of Capassa Insight to use Bookr?
No. Bookr is the natural way into Capassa Insight, and you can start using it without buying the whole platform straight away. As your needs grow, you can add more parts of Insight without changing systems or losing the data and the set-up you have already built in Bookr.
Does Bookr grow into the rest of Capassa Insight over time, or is it a separate system?
Bookr is part of Capassa Insight, not a standalone system alongside it. The candidates and customer cards you build up in Bookr carry over when you start using more of the platform, such as the sales pipeline or the CRM, instead of you having to start again or move data between systems by hand.